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Lastly, we created a Bi-weekly blog segment to appeal to a wider range of clients by strengthening our presence on various search engines, such as Google, using various SEO methods.
This blog post titled "Why Billboards Still Work" effectively uses strategic keywords related to outdoor advertising, including "billboards," "outdoor advertising," "high-traffic areas," and "local businesses." As part of a planned biweekly blog segment on traditional marketing effectiveness, this content establishes MH Outdoor as an authority in the advertising space. We formatted the blog to have clear and concise headings and straightforward messaging to not only depict the message they promote, but also create SEO-friendly content. By consistently publishing similar keyword-rich content on a biweekly schedule, MH Outdoor can boost their Google visibility, capture search traffic from businesses researching advertising options, and provide more general information for their clients. Each future segment can target related long-tail keywords to gradually expand their digital footprint while maintaining topic relevance.